AS PART OF OUR NEW CAMPAIGN, WE WORKED WITH JAPANESE PHOTOGRAPHER AND FRUITS MAGAZINE FOUNDER, SHOICHI AOKI TO GIVE THE PIECES AN UNDERGROUND AND TOKYO FEEL. SHOT ON THE STREETS OF HARAJUKU, AOKI-SAN BROUGHT HIS ICONIC PERSPECTIVE TO THE SHOOT, WORKING WITH YOUNG CREATIVES IN JAPAN TO MAKE THE CAMPAIGN COME TO LIFE.
SHOP THE SHOOT
LDN Colossus Jeans
Ush 466,400
Ash Messenger Bag
Ush 320,700
Busted Stud Belt
Ush 204,100
Woodland Shrunken Tee
Ush 105,000
Ush 204,100
Guerilla Camo Baggy Shorts
Ush 256,600
Ush 320,700
Red Gingham Printed Boxers
Ush 145,800