AS PART OF OUR NEW CAMPAIGN, WE WORKED WITH JAPANESE PHOTOGRAPHER AND FRUITS MAGAZINE FOUNDER, SHOICHI AOKI TO GIVE THE PIECES AN UNDERGROUND AND TOKYO FEEL. SHOT ON THE STREETS OF HARAJUKU, AOKI-SAN BROUGHT HIS ICONIC PERSPECTIVE TO THE SHOOT, WORKING WITH YOUNG CREATIVES IN JAPAN TO MAKE THE CAMPAIGN COME TO LIFE.
SHOP THE SHOOT
LDN Colossus Jeans
L 2,300
Ash Messenger Bag
L 1,600
Washed Black Jumbo Jorts
L 1,450
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Archangel Mist Long Sleeve Top
L 1,300
Endurance LS T-Shirt
L 1,400
Taku Hooded Flannel Shirt
L 2,150
Rifle Distressed Knit Top
L 1,600
Black Cara Faux Fur Scarf
L 1,600
Burnout Mist LS Top
L 995
Blonde Cara Faux Fur Scarf
L 1,600
Rifle Distressed Knit Top
L 1,600
Evodia Chainmail Top
L 1,750
Marche Chain Layered Mist
L 1,600
Wilson Knit Jumper
L 1,750
Joust Scarf
L 995