AS PART OF OUR NEW CAMPAIGN, WE WORKED WITH JAPANESE PHOTOGRAPHER AND FRUITS MAGAZINE FOUNDER, SHOICHI AOKI TO GIVE THE PIECES AN UNDERGROUND AND TOKYO FEEL. SHOT ON THE STREETS OF HARAJUKU, AOKI-SAN BROUGHT HIS ICONIC PERSPECTIVE TO THE SHOOT, WORKING WITH YOUNG CREATIVES IN JAPAN TO MAKE THE CAMPAIGN COME TO LIFE.
SHOP THE SHOOT
Ash Messenger Bag
QAR 335
Washed Black Jumbo Jorts
QAR 305
Notify Me
Red Gingham Printed Boxers
QAR 155
Archangel Mist Long Sleeve Top
QAR 275
Endurance LS T-Shirt
QAR 295
Taku Hooded Flannel Shirt
QAR 365
QAR 455
Rifle Distressed Knit Top
QAR 335
Irbis Waffle Long Sleeve Top
QAR 275
Black Cara Faux Fur Scarf
QAR 170
QAR 335
Burnout Mist LS Top
QAR 170
QAR 215
Blonde Cara Faux Fur Scarf
QAR 170
QAR 335
Rifle Distressed Knit Top
QAR 335
Lythra Hand-Beaded Cowl Top
QAR 415
Wilson Knit Jumper
QAR 365
Joust Scarf
QAR 215
