AS PART OF OUR NEW CAMPAIGN, WE WORKED WITH JAPANESE PHOTOGRAPHER AND FRUITS MAGAZINE FOUNDER, SHOICHI AOKI TO GIVE THE PIECES AN UNDERGROUND AND TOKYO FEEL. SHOT ON THE STREETS OF HARAJUKU, AOKI-SAN BROUGHT HIS ICONIC PERSPECTIVE TO THE SHOOT, WORKING WITH YOUNG CREATIVES IN JAPAN TO MAKE THE CAMPAIGN COME TO LIFE.

SHOP THE SHOOT

Select a size W26 W28 W30 W32 W34 W36 W38
Add To Bag

LDN Colossus Jeans

Rs.37,900
Select a size XXS XS S M L XL
Notify Me
Notify Me

Ash Faux Leather Blazer

Rs.28,400 Rs.56,800
Select a size ONE SIZE
Add To Bag

Ash Messenger Bag

Rs.26,000
Select a size XS S M L XL
Add To Bag

Black Mist Long Sleeve Top

Rs.15,200

4 Colours
Select a size W26 W28 W30 W32 W34 W36 W38
Add To Bag

Washed Black Jumbo Jorts

Rs.23,700
Select a size W26 W28 W30 W32 W34 W36 W38
Add To Bag

Goliath Grey Suit Pants

Rs.28,400

6 Colours
Select a size W26 W28 W30 W32 W34 W36 W38
Add To Bag

Grey Goliath Tailored Baggy Shorts

Rs.23,700

2 Colours
Select a size W26 W28 W30 W32 W34 W36 W38
Add To Bag

Goliath Black Suit Pants

Rs.28,400

6 Colours
Select a size W26 W28 W30 W32 W34 W36 W38
Add To Bag

Black Goliath Tailored Baggy Shorts

Rs.23,700

2 Colours
Select a size ONE SIZE
Notify Me
Notify Me

Busted Stud Belt

Rs.16,600
Select a size XS S M L XL
Notify Me
Notify Me

Woodland Shrunken Tee

Rs.8,550 Rs.16,600
Select a size XS S M L XL
Notify Me
Notify Me

Ghost Long Sleeve

Rs.10,900 Rs.21,300
Select a size W26 W28 W30 W32 W34 W36 W38
Notify Me
Notify Me

Guerilla Camo Baggy Shorts

Rs.13,300 Rs.26,000
Select a size XS S M L XL
Add To Bag

White Mist Long Sleeve Top

Rs.15,200

4 Colours
Select a size S/M M/L
Add To Bag

Red Gingham Printed Boxers

Rs.11,900

3 Colours
Select a size W26 W28 W30 W32 W34 W36 W38
Notify Me
Notify Me

Blue Decal Colossus Jeans

Rs.19,000 Rs.37,900

Illustrations by lazywilly

2 Colours
Select a size ONE SIZE
Notify Me
Notify Me

Black Skinny Scarf

Rs.7,100
Select a size S/M M/L
Add To Bag

Red Gingham Printed Boxers

Rs.11,900
Select a size XXS XS S M L XL XXL
Add To Bag

Archangel Mist Long Sleeve Top

Rs.21,100
Select a size XXS XS S M L XL XXL
Add To Bag

Endurance LS T-Shirt

Rs.22,500
Select a size XXS XS S M L XL XXL
Add To Bag

Taku Hooded Flannel Shirt

Rs.35,200
Select a size XXS XS S M L XL XXL
Add To Bag

Rifle Distressed Knit Top

Rs.25,800
Select a size XXS XS S M L XL XXL
Notify Me
Notify Me

Irbis Waffle Long Sleeve Top

Rs.21,100
Select a size ONE SIZE
Add To Bag

Black Cara Faux Fur Scarf

Rs.25,800
Select a size XXS XS S M L XL XXL
Add To Bag

Burnout Mist LS Top

Rs.16,500
Select a size ONE SIZE
Add To Bag

Blonde Cara Faux Fur Scarf

Rs.25,800
Select a size ONE SIZE
Notify Me
Notify Me

1995 Rolling Tray

Rs.14,100

Larry Clark "Kids" 1995
Select a size ONE SIZE
Add To Bag

Jennie Croc Bag

Rs.37,500

Larry Clark "Kids" 1995
Select a size XXS XS S M L XL XXL
Add To Bag

Rifle Distressed Knit Top

Rs.25,800
Select a size S/M M/L
Add To Bag

Evodia Chainmail Top

Rs.28,200
Select a size XXS XS S M L XL XXL
Add To Bag

Marche Chain Layered Mist

Rs.25,800
Select a size XXS XS S M L XL XXL
Notify Me
Coming Soon

Wilson Knit Jumper

Rs.28,200
Select a size ONE SIZE
Add To Bag

Joust Scarf

Rs.16,500

TAKE ME TO THE COLLECTION