AS PART OF OUR NEW CAMPAIGN, WE WORKED WITH JAPANESE PHOTOGRAPHER AND FRUITS MAGAZINE FOUNDER, SHOICHI AOKI TO GIVE THE PIECES AN UNDERGROUND AND TOKYO FEEL. SHOT ON THE STREETS OF HARAJUKU, AOKI-SAN BROUGHT HIS ICONIC PERSPECTIVE TO THE SHOOT, WORKING WITH YOUNG CREATIVES IN JAPAN TO MAKE THE CAMPAIGN COME TO LIFE.

SHOP THE SHOOT

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LDN Colossus Jeans

Rs 6,250
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Ash Faux Leather Blazer

Rs 4,700 Rs 9,350
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Ash Messenger Bag

Rs 4,300
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Black Mist Long Sleeve Top

Rs 2,500

4 Colours
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Washed Black Jumbo Jorts

Rs 3,900
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Goliath Grey Suit Pants

Rs 4,700

6 Colours
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Grey Goliath Tailored Baggy Shorts

Rs 3,900

2 Colours
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Goliath Black Suit Pants

Rs 4,700

6 Colours
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Black Goliath Tailored Baggy Shorts

Rs 3,900

2 Colours
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Busted Stud Belt

Rs 2,750
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Woodland Shrunken Tee

Rs 1,400 Rs 2,750
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Ghost Long Sleeve

Rs 1,800 Rs 3,500
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Guerilla Camo Baggy Shorts

Rs 2,200 Rs 4,300
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White Mist Long Sleeve Top

Rs 2,500

4 Colours
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Red Gingham Printed Boxers

Rs 1,950

3 Colours
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Blue Decal Colossus Jeans

Rs 3,150 Rs 6,250

Illustrations by lazywilly

2 Colours
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Black Skinny Scarf

Rs 1,200
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Red Gingham Printed Boxers

Rs 1,950
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Archangel Mist Long Sleeve Top

Rs 3,500
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Endurance LS T-Shirt

Rs 3,750
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Taku Hooded Flannel Shirt

Rs 5,850
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Rifle Distressed Knit Top

Rs 4,300
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Irbis Waffle Long Sleeve Top

Rs 3,500
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Black Cara Faux Fur Scarf

Rs 4,300
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Burnout Mist LS Top

Rs 2,750
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Blonde Cara Faux Fur Scarf

Rs 4,300
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1995 Rolling Tray

Rs 2,350

Larry Clark "Kids" 1995
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Jennie Croc Bag

Rs 6,250

Larry Clark "Kids" 1995
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Rifle Distressed Knit Top

Rs 4,300
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Evodia Chainmail Top

Rs 4,700
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Marche Chain Layered Mist

Rs 4,300
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Wilson Knit Jumper

Rs 4,700
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Joust Scarf

Rs 2,750

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