AS PART OF OUR NEW CAMPAIGN, WE WORKED WITH JAPANESE PHOTOGRAPHER AND FRUITS MAGAZINE FOUNDER, SHOICHI AOKI TO GIVE THE PIECES AN UNDERGROUND AND TOKYO FEEL. SHOT ON THE STREETS OF HARAJUKU, AOKI-SAN BROUGHT HIS ICONIC PERSPECTIVE TO THE SHOOT, WORKING WITH YOUNG CREATIVES IN JAPAN TO MAKE THE CAMPAIGN COME TO LIFE.

SHOP THE SHOOT

Select a size W26 W28 W30 W32 W34 W36 W38
Notify Me
Notify Me

LDN Colossus Jeans

Rs 21,000 Rs 42,000
Select a size XXS XS S M L XL
Notify Me
Notify Me

Ash Faux Leather Blazer

Rs 31,500 Rs 63,000
Select a size ONE SIZE
Add To Bag

Ash Messenger Bag

Rs 28,900
Select a size XS S M L XL
Add To Bag

Black Mist Long Sleeve Top

Rs 16,800

4 Colours
Select a size W26 W28 W30 W32 W34 W36 W38
Add To Bag

Washed Black Jumbo Jorts

Rs 26,300
Select a size W26 W28 W30 W32 W34 W36 W38
Add To Bag

Goliath Grey Suit Pants

Rs 31,500

6 Colours
Select a size W26 W28 W30 W32 W34 W36 W38
Add To Bag

Grey Goliath Tailored Baggy Shorts

Rs 26,300

2 Colours
Select a size W26 W28 W30 W32 W34 W36 W38
Add To Bag

Goliath Black Suit Pants

Rs 31,500

6 Colours
Select a size W26 W28 W30 W32 W34 W36 W38
Add To Bag

Black Goliath Tailored Baggy Shorts

Rs 26,300

2 Colours
Select a size XS S M L XL
Notify Me
Notify Me

Woodland Shrunken Tee

Rs 9,450 Rs 18,400
Select a size XS S M L XL
Notify Me
Notify Me

Ghost Long Sleeve

Rs 12,100 Rs 23,700
Select a size W26 W28 W30 W32 W34 W36 W38
Notify Me
Notify Me

Guerilla Camo Baggy Shorts

Rs 14,700 Rs 28,900
Select a size XS S M L XL
Add To Bag

White Mist Long Sleeve Top

Rs 16,800

4 Colours
Select a size S/M M/L
Add To Bag

Red Gingham Printed Boxers

Rs 13,200

3 Colours
Select a size W26 W28 W30 W32 W34 W36 W38
Notify Me
Notify Me

Blue Decal Colossus Jeans

Rs 21,000 Rs 42,000

Illustrations by lazywilly

2 Colours
Select a size ONE SIZE
Notify Me
Notify Me

Black Skinny Scarf

Rs 7,900
Select a size S/M M/L
Add To Bag

Red Gingham Printed Boxers

Rs 13,200
Select a size XXS XS S M L XL XXL
Add To Bag
5 left in stock

Archangel Mist Long Sleeve Top

Rs 23,700
Select a size XXS XS S M L XL XXL
Add To Bag

Endurance LS T-Shirt

Rs 25,200
Select a size XXS XS S M L XL XXL
Add To Bag

Taku Hooded Flannel Shirt

Rs 31,500 Rs 39,400
Select a size XXS XS S M L XL XXL
Add To Bag

Rifle Distressed Knit Top

Rs 28,900
Select a size XXS XS S M L XL XXL
Add To Bag

Irbis Waffle Long Sleeve Top

Rs 23,700
Select a size ONE SIZE
Add To Bag

Black Cara Faux Fur Scarf

Rs 14,700 Rs 28,900
Select a size XXS XS S M L XL XXL
Add To Bag

Burnout Mist LS Top

Rs 14,700 Rs 18,400
Select a size ONE SIZE
Add To Bag

Blonde Cara Faux Fur Scarf

Rs 14,700 Rs 28,900
Select a size ONE SIZE
Add To Bag

Jennie Croc Bag

Rs 42,000

Larry Clark "Kids" 1995
Select a size XXS XS S M L XL XXL
Add To Bag

Rifle Distressed Knit Top

Rs 28,900
Select a size S/M M/L
Notify Me
Notify Me

Evodia Chainmail Top

Rs 31,500
Select a size 4 6 8 10 12 14 16
Add To Bag

Lythra Hand-Beaded Cowl Top

Rs 35,700
Select a size XXS XS S M L XL XXL
Add To Bag
3 left in stock

Marche Chain Layered Mist

Rs 28,900
Select a size XXS XS S M L XL XXL
Add To Bag

Wilson Knit Jumper

Rs 31,500
Select a size ONE SIZE
Add To Bag

Joust Scarf

Rs 18,400
Select a size XS/S M/L
Notify Me
Notify Me

Whisp PU Leather Feather Top

Rs 23,700

TAKE ME TO THE COLLECTION