AS PART OF OUR NEW CAMPAIGN, WE WORKED WITH JAPANESE PHOTOGRAPHER AND FRUITS MAGAZINE FOUNDER, SHOICHI AOKI TO GIVE THE PIECES AN UNDERGROUND AND TOKYO FEEL. SHOT ON THE STREETS OF HARAJUKU, AOKI-SAN BROUGHT HIS ICONIC PERSPECTIVE TO THE SHOOT, WORKING WITH YOUNG CREATIVES IN JAPAN TO MAKE THE CAMPAIGN COME TO LIFE.
SHOP THE SHOOT
Ash Messenger Bag
¥13,100
Washed Black Jumbo Jorts
¥11,900
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Red Gingham Printed Boxers
¥6,000
Endurance LS T-Shirt
¥11,400
Taku Hooded Flannel Shirt
¥14,300
¥17,800
Rifle Distressed Knit Top
¥13,100
Irbis Waffle Long Sleeve Top
¥10,700
Black Cara Faux Fur Scarf
¥6,700
¥13,100
Burnout Mist LS Top
¥6,700
¥8,300
Blonde Cara Faux Fur Scarf
¥6,700
¥13,100
Rifle Distressed Knit Top
¥13,100
Lythra Hand-Beaded Cowl Top
¥16,200
Wilson Knit Jumper
¥14,300
Joust Scarf
¥8,300
