PARACHUTE

The new wardrobe staple. Covering every corner of 'cargo', our Parachute collection is the embodiment of the viral cargo trend. The unisex nature of the garment has united both of our brands, which has had a huge influence on the success of the collection. Our parachute pants have been worn by a roster of the Insta superstars: Kylie Jenner, Hailey Bieber and Kaia Gerber.

 

Please keep in mind when purchasing that although our parachute pants are a unisex product, the sizing is different across women's and men's. A women's size small is equivalent to a men's size xsmall.

MENS

WOMENS

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Jaded Man took a drawn-back approach to the campaign aesthetic, honing in on functionality and utilitarianism. having herbie mensah on board and the face of the collection bought a strong sense of genuineness to the launch; channelling the inspiration for the design and projecting the aesthetic and personality. The inspiration behind The Parachute Pants comes from the M-51 & M-65 field pants as worn by the U.S army in 1951 & 1965.

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taking a different approach from Jaded man, our womenswear team were able to explore ‘cargo’ unconventionally, releasing a larger collection that projected the utility trend in a refreshing light. Experimenting with a huge arrange of hiking gear on set, channeling the inspiration and aesthetic for the collection, we were able to capture some incredible shots. Our super mini y2k cargo skirts and matching corsets, best selling umbra dress in Khaki, and maxi cargo skirts complemented the highly sought-after parachute pants.