AS PART OF OUR NEW CAMPAIGN, WE WORKED WITH JAPANESE PHOTOGRAPHER AND FRUITS MAGAZINE FOUNDER, SHOICHI AOKI TO GIVE THE PIECES AN UNDERGROUND AND TOKYO FEEL. SHOT ON THE STREETS OF HARAJUKU, AOKI-SAN BROUGHT HIS ICONIC PERSPECTIVE TO THE SHOOT, WORKING WITH YOUNG CREATIVES IN JAPAN TO MAKE THE CAMPAIGN COME TO LIFE.
SHOP THE SHOOT
LDN Colossus Jeans
G 17,600
Ash Messenger Bag
G 12,100
Washed Black Jumbo Jorts
G 11,000
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Red Gingham Printed Boxers
G 5,500
Archangel Mist Long Sleeve Top
G 9,900
Endurance LS T-Shirt
G 10,600
Taku Hooded Flannel Shirt
G 16,500
Rifle Distressed Knit Top
G 12,100
Black Cara Faux Fur Scarf
G 12,100
Burnout Mist LS Top
G 7,700
Blonde Cara Faux Fur Scarf
G 12,100
Rifle Distressed Knit Top
G 12,100
Evodia Chainmail Top
G 13,200
Marche Chain Layered Mist
G 12,100
Joust Scarf
G 7,700