AS PART OF OUR NEW CAMPAIGN, WE WORKED WITH JAPANESE PHOTOGRAPHER AND FRUITS MAGAZINE FOUNDER, SHOICHI AOKI TO GIVE THE PIECES AN UNDERGROUND AND TOKYO FEEL. SHOT ON THE STREETS OF HARAJUKU, AOKI-SAN BROUGHT HIS ICONIC PERSPECTIVE TO THE SHOOT, WORKING WITH YOUNG CREATIVES IN JAPAN TO MAKE THE CAMPAIGN COME TO LIFE.

SHOP THE SHOOT

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LDN Colossus Jeans

FCFA38,000 FCFA76,000
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Ash Faux Leather Blazer

FCFA57,000 FCFA114,000
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Ash Messenger Bag

FCFA52,300
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Black Mist Long Sleeve Top

FCFA30,400

4 Colours
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Washed Black Jumbo Jorts

FCFA47,500
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Goliath Grey Suit Pants

FCFA57,000

6 Colours
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Grey Goliath Tailored Baggy Shorts

FCFA47,500

2 Colours
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Goliath Black Suit Pants

FCFA57,000

6 Colours
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Black Goliath Tailored Baggy Shorts

FCFA47,500

2 Colours
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Woodland Shrunken Tee

FCFA17,100 FCFA33,300
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Ghost Long Sleeve

FCFA21,900 FCFA42,800
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Guerilla Camo Baggy Shorts

FCFA26,600 FCFA52,300
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White Mist Long Sleeve Top

FCFA30,400

4 Colours
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Red Gingham Printed Boxers

FCFA23,800

3 Colours
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Blue Decal Colossus Jeans

FCFA38,000 FCFA76,000

Illustrations by lazywilly

2 Colours
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Black Skinny Scarf

FCFA14,300
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Red Gingham Printed Boxers

FCFA23,800
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Archangel Mist Long Sleeve Top

FCFA42,800
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Endurance LS T-Shirt

FCFA45,600
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Taku Hooded Flannel Shirt

FCFA50,400 FCFA71,300
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Rifle Distressed Knit Top

FCFA52,300
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Irbis Waffle Long Sleeve Top

FCFA42,800
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Black Cara Faux Fur Scarf

FCFA26,600 FCFA52,300
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Burnout Mist LS Top

FCFA26,600 FCFA33,300
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Blonde Cara Faux Fur Scarf

FCFA26,600 FCFA52,300
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Jennie Croc Bag

FCFA76,000

Larry Clark "Kids" 1995
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Rifle Distressed Knit Top

FCFA52,300
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Evodia Chainmail Top

FCFA57,000
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Lythra Hand-Beaded Cowl Top

FCFA57,000
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Marche Chain Layered Mist

FCFA52,300
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Wilson Knit Jumper

FCFA57,000
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Joust Scarf

FCFA33,300
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Whisp PU Leather Feather Top

FCFA42,800

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