AS PART OF OUR NEW CAMPAIGN, WE WORKED WITH JAPANESE PHOTOGRAPHER AND FRUITS MAGAZINE FOUNDER, SHOICHI AOKI TO GIVE THE PIECES AN UNDERGROUND AND TOKYO FEEL. SHOT ON THE STREETS OF HARAJUKU, AOKI-SAN BROUGHT HIS ICONIC PERSPECTIVE TO THE SHOOT, WORKING WITH YOUNG CREATIVES IN JAPAN TO MAKE THE CAMPAIGN COME TO LIFE.
SHOP THE SHOOT
Ash Messenger Bag
255 GEL
Washed Black Jumbo Jorts
230 GEL
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Red Gingham Printed Boxers
115 GEL
Endurance LS T-Shirt
220 GEL
Taku Hooded Flannel Shirt
275 GEL
345 GEL
Rifle Distressed Knit Top
255 GEL
Irbis Waffle Long Sleeve Top
210 GEL
Black Cara Faux Fur Scarf
130 GEL
255 GEL
Burnout Mist LS Top
130 GEL
160 GEL
Blonde Cara Faux Fur Scarf
130 GEL
255 GEL
Rifle Distressed Knit Top
255 GEL
Lythra Hand-Beaded Cowl Top
315 GEL
Wilson Knit Jumper
275 GEL
Joust Scarf
160 GEL
