AS PART OF OUR NEW CAMPAIGN, WE WORKED WITH JAPANESE PHOTOGRAPHER AND FRUITS MAGAZINE FOUNDER, SHOICHI AOKI TO GIVE THE PIECES AN UNDERGROUND AND TOKYO FEEL. SHOT ON THE STREETS OF HARAJUKU, AOKI-SAN BROUGHT HIS ICONIC PERSPECTIVE TO THE SHOOT, WORKING WITH YOUNG CREATIVES IN JAPAN TO MAKE THE CAMPAIGN COME TO LIFE.
SHOP THE SHOOT
Ash Messenger Bag
DA 12,100
Washed Black Jumbo Jorts
DA 11,000
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Red Gingham Printed Boxers
DA 5,500
Endurance LS T-Shirt
DA 10,600
Taku Hooded Flannel Shirt
DA 13,200
DA 16,500
Rifle Distressed Knit Top
DA 12,100
Irbis Waffle Long Sleeve Top
DA 9,900
Black Cara Faux Fur Scarf
DA 6,150
DA 12,100
Burnout Mist LS Top
DA 6,150
DA 7,700
Blonde Cara Faux Fur Scarf
DA 6,150
DA 12,100
Rifle Distressed Knit Top
DA 12,100
Lythra Hand-Beaded Cowl Top
DA 15,000
Wilson Knit Jumper
DA 13,200
Joust Scarf
DA 7,700
